Aimee (Deziel) Zammit is a senior marketer and brand expert. She has built her career on analyzing consumer behaviour and directing clients on the emotional and behavioural impact of branding and marketing.

With an agency background she spent time early in her career in traditional advertising followed by a number of years in digital marketing and social media. She then switched to client-side and spent 10 years as CMO and then COO,  providing strategic business direction  to Momentous; a global holding company with entities in a myriad of industries including domain registrar Rebel.com.

Aimee also previously held the title of Chief Marketing Officer for the Ottawa Senators NHL franchise.

In April 2020, Aimee founded Saint Clair Partners  an early-stage investment firm focused on disrupting the world of venture capital. By introducing a highly supportive, strategic, and flexible equity solution, dubbed Modern Equity, Saint Clair partners accelerates the market entry and growth of direct-to-consumer (DTC) brands. The company provides expertise in four key areas: Business & Management, Marketing & Sales, Branding & Positioning, and Financial Management. After an initial round of fundraising, Saint Clair Partners can also provide financial support to brands who require a capital investment or debt financing.