When it comes to advanced Revenue Marketing practices, B2B technology marketers have long been ahead of most industries. The pace of the market and the level of competition demands it.
Our roots are in the technology industry, so we have a unique understanding of the needs of this market. We have worked with more than 60 technology clients, from high-growth SaaS companies to Fortune 500 brands.
In an industry with so much competition and so much noise hitting target buyers every day, breaking through with hyper-targeted communication is essential. Our Revenue Marketing System methodology is perfectly suited to the needs of technology marketers, helping them implement critical practices to thrive in a tough industry.
With 3.5 billion searches each day, evaluating content online is an essential stage in the research and consideration phases of nearly any buyer’s journey.
Successful Revenue Marketing means going beyond demographics and firmographics to understand what buyers are THINKING, FEELING, and DOING at each stage of their journey.
Too often, ABM programs are a set of one-offs fuelled by paid ads and underperforming technology that don’t feed pipeline.
Digital transformation has upended traditional sales and marketing.
Looking for a partner who can help you optimize your Marketo instance to enable true engagement marketing throughout the client lifecycle?
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