Leap

Marketing advisory, made simple.

You’re a marketing exec under constant pressure to perform.

And sometimes you just need a hand.

But call up traditional advisory, and you get served a standard research report only vaguely related to your challenges. They promise unlimited executive advisory. You get a single seat license for a junior advisor with zero executive experience, who gives you academic models you can’t implement with a side of perpetual upsell. Are these people advisors or salespeople? Could that junior analyst possibly understand your pain, or even drive?

We feel your pain because we’ve been there. And that is why we started Leap Advisory.

Practical advice from experienced marketing executives

Get Real

Our advisors are B2B marketing executives and practitioners like you. We listen to your hopes and challenges, uncover your potential, and work with you to guide, reshape, and strengthen your marketing organization.

No junior advisors.
No academic frameworks.
Just strategies you can implement in your here and now.

Drive Forward

Because we’ve walked in your shoes, we know how to deliver aspirational but actionable real-world advice, all through a transparent subscription package.

No unrealistic goals.
No analysis paralysis.
Just a steady partner in your marketing maturity journey.

Leap Ahead

Sooner than you think, you’ll be celebrating quick wins and watching your marketing efforts impact long-term results, propelling your organization forward.

No migraines.
Just impact.
And a seat at the
executive table.

Leap Advisors can help you with:

Revenue Marketing

C-suite Alignment

Sales & Marketing Alignment

Talent Optimization

Digital Transformation

Organizational Models

Branding & Communications

Marketing Technology

Content Marketing

Financial Models for Marketers

Leap insights.

Whitepaper

E-book: The 10 Biggest CMO Challenges of 2022 and How to Conquer Them

What challenges are keeping you awake at night, and how will you solve them? We’ve asked 10 of our Leap Advisors to share how they, and other marketing professionals are approaching the most pressing challenges in marketing today.

Case Study

Demand Spring brings consistent partnership to Waters Corporation

Demand Spring has brought consistently high-quality results to Waters’ Demand Generation Marketing team, effectively becoming an extension of their team.

Carla-Johnson
Podcast

B2B Storytelling Done the Right Way

Carla is a world-renowned storyteller, speaker, author and influencer who works with Fortune 500 brands. In this episode, Carla shows us how to inject storytelling into B2B marketing.

You’ll be happy with the outcome. Our clients always are.

Our Net Promoter Score is +94.

“Our relationship with Demand Spring is extremely collaborative. Even if an obscure or somewhat unique question comes up, we know Demand Spring’s team will have advice and guidance for us. Being able to rely on their feedback and advice when we need it is so valuable.”

— Delia Garced,

Senior Director Demand Generation, Waters

We needed more than just strategy – we were looking to work with a strategic partner who would also roll up their sleeves and work with us. Demand Spring has become that partner; they’ve become an extension of our team.

— Hannah Budreski,

Senior Director, North America, Rapid7

In my experience working with Demand Spring leaders, they come to the table with revenue marketing insight and guidance that’s both strategic AND actionable.

— Lindsay Cournoyer,

Head of Marketing, Axonify

Our advisors are B2B marketing executives like you.

Our team is deep, with specialties in many fields.
What kind of help do you need?

Meet our advisors

Elle Woulfe

Senior Vice President of Marketing, InVision; Advisory Board Member, Demand Spring

Builds high performance, customer-centric teams through her passion for process optimization and revenue marketing.

Nancy Harhut

Co-Founder & Chief Creative Officer, HBT Marketing

Infuses behavioral science into marketing creative to trigger automatic, hardwired actions — increasing engagement, response, and ROI.

Carla Johnson

Marketing & Innovation Strategist, Speaker, Author

Inspires and equips leaders to lead change, identify new opportunities, and transform their business.

We listen, learn and advise. In that order.

We want you to succeed. Find out more about how we make it happen through a clear program and 3 transparent, all-in subscription packages.

Get started

What’s keeping you up at night? We’d love to talk about how we can help. Drop us a line!