Leap Resources

Explore the latest insights from the top minds in B2B marketing. Our practical advice will help CMOs and top executives tackle today’s biggest marketing challenges.

Buell Duncan, Leap Advisor

Former CMO of IBM Global Software Group

ON DEMAND

CMO Leadership: driving results and working across the organization

There are many requirements for marketing to be successful within an enterprise: the skills of your team, adequate budgets, and support from your peers and broader leadership. Sales, development, finance and HR executives are often taken for granted for the important, if not so obvious, role they play in a CMO’s success. 

This session with Leap advisor Buell Duncan, will focus on building trust and credibility across your company in order to strengthen your team and solidify marketing’s seat at the table. 

Carol Meyers, Leap Advisor

Former CMO of Rapid7, LogMeIn, Workhuman and Unica

ON DEMAND

How Marketing can be more effective with the C-Suite and Board

As marketers we spend a lot of time aligning with the C-Suite and breaking down silos. How do you make the most of it?  During this live session, Carol, with a panel of current CEOs and board members, will explore how the C-Suite and board view marketing, and how CMOs can be more effective with their C-Suite peers, the CEO, and the board.

Our Panel Includes:

Mohamad Ali, CEO of IDG, Lead Director of IRobot, and Board Director of Henry Schein

Sam King, CEO of Veracode, and Board Director of Progress Software and Zero Fox

David Meredith, CEO of Boomi, and Board Director of SADA

CMO Leadership: Driving results and working across the organization

Name(Required)

How Marketing can be more effective with the C-Suite and Board

Name(Required)