Demand Spring - Mark Emond

CEO, Founder and Executive Chair

Mark Emond

B.Com., Sports Administration, Laurentian University

Demand Spring’s founder, Mark has a tremendous passion for helping marketing leaders transform their Revenue Marketing practices, enabling them to become strategic leaders within their organizations. A Forbes Council member and contributor to MarketingProfs, Mark brings thought leadership to the marketing community, sharing insights on cutting-edge strategies and industry trends.

Mark loves to advise and teach clients how to develop advanced yet pragmatic Revenue Marketing strategies. He empowers organizations with integrated marketing technology platforms to deliver personalized, multi-channel engagement at scale.

Prior to founding Demand Spring, spent 15 years in marketing leadership roles at IBM, Cognos, Watchfire, and Corel.

Mark happily resides in Ottawa, the coldest capital city in the world, with his wife and teenage daughter. Mark’s a basketball coach, an aging hockey goalie and an avid golfer.

Light bulb moment

Your work should enrich your life, not diminish it. One of my founding principles when starting Demand Spring was to create a great place to work. We fundamentally lead the company with this concept front and center. We put employee well-being above every other thing we do here and believe that in doing so it creates an organization that drives tremendous value for our clients and our communities.

Not sure I should share this, but…

I think of myself as a teacher above anything else. With our Demand Spring team, our clients, at home with my daughter, and on the court with my Under 12 Girls competitive basketball team.