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Demand Generation

Aligning Your Video Strategy to the Buyer Journey

Today’s buyer journey is long. It’s complex. And it involves a lot of consumption of marketing-created content through digital channels. Which makes video the perfect medium for engaging buyers. Why? Because video works at every level of the funnel, and even above and below it.

Video shows you how to use video

In a presentation he delivered at Vidyard’s Space Camp in San Francisco this fall, Demand Spring President Mark Emond explores how you can effectively use video throughout your buyer’s journey. Aligning video strategy to the buyer journey

Learn how to tune your buyers in with video at every stage of their journey.

Ryan Laushway

Marketing Technology Consultant

Ryan thrives in unfamiliar environments and consistently welcomes new projects and challenges alongside his other responsibilities.

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