Laurentian | Higher Education

Lacking the in-house skillset to implement Marketo was a big challenge to solving Laurentian University’s recruitment objective.

Laurentian’s goal was to increase communication with prospective students and parents in a strategic, automated manner.

“Demand Spring had the strategic insight to guide us, as well as the tactical expertise to deliver. The team understood more than just the tool, they took the time to understand our business. With Demand Spring’s help, we are in a much better position to deliver results.”

– JP Rains, Director, Digital Strategy, Laurentian University

This partnership magic included Demand Spring’s team of:

  • Marketing technology experts.
  • Marketo powerhouses.

What all the details? Read the full story.

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