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Akamai – Bit Rate & Business Model Campaign
How do you bring your research to life to prove to your audience there is science behind how video quality affects their behavior?
How do you bring your research to life AND keep your audience engaged?
“Story tellers want their content to be seen in the best light. They want to take their viewers through a journey that captivates and keeps them engaged. And they expect the technology that delivers those stories not to get in the way.”
Through this engagement we created a powerful, relevant story steeped in research that came alive through:
Word via whitepaper.
Audio via video.
Picture via storygraphic (inforgraphic’s big sister).