Akamai – Interactive OTT Media

There is product marketing. And there is solution marketing.

When the sales team is asking how you can show off a solution, not just the star product, you create an experience that helps to explain all the pieces.

Through this engagement we created a multi-solution digital experience that allowed Akamai to:

  • Establish a point of authority throughout the whole customer workflow.
  • Create a solution-focused story.
  • Equip sales with a tool to cross-sell and upsell.

Seeing is believing. Show me the goods.

Download and Read the Full Story

related

You might also enjoy

Strategy

Part 2: Social media trends to guide your strategy in 2022

Marketing Leadership

Reflection 1: B2B marketing over the past ten years.

Press Releases

Leading Revenue Marketing consultancy marks significant organizational milestone

Add our Insights to your Inbox

We’ll send you one email a week with content you actually want to read, curated by the DS team.