Demand Spring

Events

Marketing leaders, solving problems out loud.

Demand Spring events connect you with our senior experts and fellow B2B marketing leaders—whether live on Zoom or in person. We skip the generic keynotes and lead-gated product demos to focus on your actual GTM friction. Join the conversation and walk away with peer-validated strategies, not a recording you’ll never open.

The AI Exchange

NOV. 26, 2026

The H-Shaped Marketer: Reskilling Your Team for the AI Era

Learn More: The H-Shaped Marketer: Reskilling Your Team for the AI Era

01/02

26

NOV

THUR

The AI Exchange

NOV. 26, 2026

AI Exchange

NOV. 26, 2026

The H-Shaped Marketer: Reskilling Your Team for the AI Era

AI is reshaping marketing roles faster than most organizations can adapt, creating a new talent profile: the H-shaped marketer—deep expertise in a core craft, broad literacy across adjacent disciplines, and now a new vertical of AI fluency running through it all.

Virtual Event 1:00 PM ET
Learn More: The H-Shaped Marketer: Reskilling Your Team for the AI Era

10

DEC

THUR

The AI Exchange

DEC. 10, 2026

AI Exchange

DEC. 10, 2026

The 2026 Retrospective: What Broke, What Scaled, What’s Next

As AI reshaped nearly every corner of B2B marketing in 2026, marketing leaders were forced to rethink long-held assumptions, retire outdated playbooks, and double down on what actually moved the needle.

Virtual Event 1:00 PM ET
Learn More: The 2026 Retrospective: What Broke, What Scaled, What’s Next

Let us help you

Your competitors are already operationalizing their ABM efforts. Let’s build an AI-powered strategy that delivers real pipeline growth.

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On-Demand Archive

Past sessions.

Catch up on the frameworks and operational shifts discussed in previous exchanges.

See All Past Sessions

Let’s Talk

Let’s talk about what your next quarter could look like.

Tell us what you’re working on and one of our senior practitioner will respond to you directly.

  • Reviewed personally, not routed through a queue.
  • A conversation about what you’re actually working on, not a generic pitch.
  • No pressure, just a chance to talk it through.

Book a conversation.