AI Training Program for Individuals
AI-First Mindset Program
Build Real AI Skills. Get Ahead This Fall.
A hands‑on 12‑week journey designed for individual marketers who want to master generative AI and become future‑proof leaders. Build custom prompt libraries, craft your own GPTs, and embed AI into every stage of your workflow, all alongside a supportive peer cohort.
Next cohort begins September 8.Â
The AI-First Mindset Program is a 12-week journey designed to help individual marketers go beyond theory and turn AI into daily impact. Through hands-on training and collaborative sessions, you’ll gain the confidence and skills to embed AI directly into your work, driving efficiency, creativity, and strategic value
By joining the September 8 cohort, you’ll fast-track your results while learning with a group of peers equally committed to moving from AI hype to real application.
Adopt an AI-First Mindset
Foster curiosity, experimentation, and innovation, starting with your own work.
Deliver Tangible Results
Build custom AI tools like GPTs and prompt libraries tailored to your role and goals.
Improve Efficiency
Automate repetitive tasks to focus on creativity and strategy.
Future-Proof Skills
Master prompt engineering and stay ahead of evolving AI capabilities for growth.
PROGRAM STRUCTURE
AI Mastery In 12-Weeks
The program spans 12 weeks, with each week dedicated to exploring different aspects of AI advancements. Sessions are designed to be interactive, with practical examples, hands-on activities, and collaborative projects that directly relate to marketing tasks. By the end of the program, participants will have the expertise to integrate AI as a valuable tool in their marketing strategies.
Grow with a Cohort
Join a group of professionals committed to learning and sharing openly.
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Hands-On, Real-World Outcomes
Participants create reusable assets (e.g., prompt libraries, custom GPTs) and apply AI to real-world tasks and challenges.
Strategic Integration
Learn how to embed AI into workflows for lasting impact and alignment with business goals.
PROGRAM STRUCTURE
Empower & Elevate with AI
Master AI Strategies
Develop custom GPTs, reusable datasets, and a prompt library tailored to your team’s unique needs.
Build Scalable Tools
Create custom GPTs and a prompt library tailored to your niche.
Foster Collaboration
Work together to embed AI into daily workflows, creating shared momentum and innovation.
Gain Confidence
Experiment with AI boldly, knowing you have the skills and frameworks to succeed.
PROGRAM STRUCTURE
Invest in AI Transformation
The AI First-Mindset Program is a strategic investment in empowering you to become a forward-thinking, AI-powered innovator. By fostering curiosity, collaboration, and experimentation, this program equips you with the skills and confidence to leverage AI effectively, transforming you to a driver of innovation and impact.
Training Program Outline
The program spans 12 weeks, with each week dedicated to exploring different aspects of AI advancements. Sessions are designed to be interactive, with practical examples, hands-on activities, and collaborative projects that directly relate to
Training Sessions
Start of the Week
- 1-hour sessions featuring critical thinking teaching, group discussions, and hands-on activities.
- Applied learning challenges for participants to immediately put concepts into practice.
End of the Week
- Indiviual reviews of applied challenges to share learnings, tackle obstacles, and identify opportunities for improvement.
Additional Support
Trainer Availability: Continuous access to experts for questions, guidance, and feedback.
Coaching Office Hours: Personalized support for refining prompts, integrating workflows, and building custom AI tools.
Customizing Content: Tailoring sessions or materials to address specific team needs or industry nuances.
Your 12-Week Transformation
WEEK 1: Sept 8 | Full Team Welcome to AI Prompting Introduction to AI prompting, LLMs, key concepts, and the latest research in AI’s impact on marketing. | Key Takeaway Understanding the role of AI in modern marketing and setting the foundation for prompt mastery. |
WEEK 2: Sept 15 | Introduction to Core Prompting Techniques Teach fundamental prompting techniques, such as direct prompts, role-based prompts, and question-based prompts. Discuss how these techniques apply across different scenarios. | Key Takeaway Developing a core skill set in crafting effective prompts for everyday marketing tasks. |
WEEK 3: Sept 22 | Advanced Prompting Techniques I Dive deeper into complex prompting strategies like chain-of-thought prompts, iterative refinement, and using constraints in prompts to guide the AI’s responses. | Key Takeaway Ability to create nuanced and context-rich prompts that drive engagement. |
WEEK 4: Sept 29 | Advanced Prompting Techniques II Continue exploring advanced techniques, focusing on multi-turn conversations, dynamic prompts that adapt to context, and leveraging external data or context in prompts. | Key Takeaway Further refine participants’ ability to create sophisticated, context-aware prompts. |
WEEK 5: Oct 6 | Image Prompts and Visual AI Focus on using prompts for generating and manipulating images with AI tools. Cover best practices, creative applications, and ethical considerations. | Key Takeaway Expand participants’ prompting capabilities to include visual media, opening up new possibilities for creative and marketing tasks. |
WEEK 6: Oct 20 | Developing a Prompting Library Building an internal library of prompts that marketing teams can use and refine over time. | Key Takeaway Creating a shared resource that ensures consistency and efficiency across all marketing initiatives. |
WEEK 7: Oct 27 | Building Custom GPTs and Micro-Datasets Creating custom AI models trained on marketing-specific data to generate more relevant and accurate content. | Key Takeaway Enhanced ability to produce highly targeted and personalized marketing materials using custom AI tools. |
WEEK 8: Nov 3 | Practical AI Projects Hands-on projects where teams create, test, and refine prompts based on real marketing scenarios. | Key Takeaway Practical experience in applying AI prompting to solve marketing challenges. |
WEEK 9: Nov 10 | Intro to AI Hacking and Ethics Learn about the basics of Prompt Hacking, one of the biggest vulnerabilities in Large Language Models (LLMs) to understand more on how they work. | Key Takeaway LLMs are not perfect and we need to learn more about the vulnerabilities and the ethics of AI. |
WEEK 10: Nov 17 | Integrating AI into Daily Workflows Strategies for seamlessly incorporating AI into marketing workflows, emphasizing automation and time-saving techniques. | Key Takeaway Making AI a natural and valuable part of the marketing team’s daily routine, enhancing productivity and creativity. |
WEEK 11: Nov 24 | Tools, Tools, Tools and More Tools Showcasing fun point solutions to help team members understand what the future entails and will create ideas on other ways AI can be used for smaller one off projects and opportunities, some for even free. | Key Takeaway AI platforms will most likely converge in the future, until then understanding fun unique tools that are available today will help marketers to get inspired to do even more with AI. |
WEEK 12: Dec 1 | Full Team Recap and Future of AI Exploration Reviewing program learnings, exploring future AI trends in marketing, and planning next steps for continued AI integration. |
Get Started
Enroll in our 12-Week AI Prompt Training Program
Take advantage of our individual AI Training, contact Demand Spring today to get started.