Revenue Marketing Podcasts

The Future of B2B Marketing

Demand Spring President and Founder, Mark Emond, joins Stacy Jackson and Alanna Jackson of Jackson Marketing on the B2B Mix Show.

During the discussion, Mark covers:

  • What the B2B marketing org structure will look like by 2025
  • How the B2B buying process will continue to evolve
  • The balance between people’s demand for privacy versus marketers’ desire to personalize content and experiences
  • The role of experiential marketing and in-person events

The State of Modern Marketing

Demand Spring President and Founder Mark Emond joins Anders Hermansson of Business Reflex AB on his weekly revenue marketing podcast to discuss the real or perceived differences in the maturity level of content marketing, and modern marketing in general, in Europe and North America.

After introductions in Swedish, the English portion of the podcast begins at the 0:55 second mark.