Description: After conducting more than 400 quantitative surveys and 50 detailed, qualitative interviews with marketing executives we created the CMO Buyer Persona Package. This package includes:

  • An actionable blueprint of what your buyers are thinking, feeling and doing at each buying stage
  • A detailed persona fact sheet
  • Practical recommendations for acting on what you’ve learned
  • A 90-day checklist to apply to your marketing and sales strategies in the upcoming quarter