Marketing Automation

We put the ‘Automate’ in Marketo Automation

You made the big move. You purchased Marketo for your organization.

Being the eager beaver you are, you’ve already discovered who you want to target, what you want to say and how you want to say it. You’ve done the hard work of aligning your sales and marketing teams on your collective vision. You even have a content creation engine producing great material you want to fully utilize to engage your audience.

So…what’s next? Putting that plan into action of course!

But you’re new to Marketing Automation, or maybe you’ve been around a while but you just want to implement your strategy in a way that makes your Marketing Automation system work best for you. You want to work smarter, not harder.

That’s where we come in, and here’s why.

Challenge #1

You need help implementing and migrating to a new instance of Marketo

Solution: After helping dozens of business successfully launch Marketo, we know what it takes to launch a complete and well-balanced instance of Marketo. We take a phased approach that takes into account your major milestones and timelines so you can achieve your marketing automation goals and quickly prove the ROI of Marketo.

Challenge #2

Not enough skilled resources in-house to get the job done

Solution: We have staff on hand to work as an extension of your team. We partner with you to understand your business, your strategy and your audience. Along the way, we incorporate best practices for scalability and effectiveness. You’ll end up with a team of experts at your fingertips to tap into now and in the future when the next pivot in strategy comes along! Learn more about Marketo as a Service.

Challenge #3

You have resources, but they lack the experience and skillset

Solution: Partner with us for optimization and automation strategy, we’ll advise and implement the more complex aspects of Marketo and work with your internal teams to make sure they are armed with what they need to know to build and deploy their ongoing campaigns. We will also provide regular guidance on what’s working and what isn’t so you can focus your efforts on the most effective campaigns! Learn more about our Marketo services.

Challenge #4

It’s a complex campaign, and you want everything integrated and running smoothly

Solution: Our integration experts understand your Marketo instance and can integrate a variety of technologies so you can leverage that data in Marketo. We can even build custom solutions to make sure your marketing stack works seamlessly.

Challenge #5

You know there are gaps in your data, but you need guidance on the right solution

Solution: We understand that with bad or incomplete data, it’s nearly impossible to personalize and engage with your audience in a meaningful way. Data governance can be a challenge, but we will create an automated solution that enhances and cleanses your data, as well as keeping it up-to-date.

Whether you are new to Marketo or just need a helping hand to make your marketing campaigns a reality, we do it all (and then some!) Learn more about Demand Spring, how we help with Marketo and ongoing campaign execution.

And don’t hesitate to reach out for more info!

Kris Latulippe

Director, Marketing Technology Practice

As a Marketo Certified Expert, Kris brings a unique mix of marketing automation and operations expertise to every client engagement.

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