From Dirty Data to Gold: How to Audit Your Database
It’s no secret among Marketers that having a clean database is important, but how important is it? Think of it this way: if your marketing automation programs were the engine in charge of achieving your marketing objectives, your database would be your fuel. Having a clean list of people is essential to all of your […]
Demand Spring Helps Fidelity Clearing Canada Implement Marketo Quickly and Efficiently
In 2019, Fidelity Clearing Canada undertook a six-city cross-Canada tour as part of the 10th anniversary celebrations. The marketing team found themselves with only five weeks to install and learn Marketo, get their instances up and running, and get event invitations out to partners, customers, and prospects across Canada. Fidelity Clearing Canada decided to bring […]
