Posts by:

Patrica Waldron

Leap Advisor; CEO & Founder, Vision First

Before founding Vision First, a business strategy and marketing advisory firm, she amassed a 20+ year track record of delivering innovative strategies, solutions, and marketing initiatives that help companies stand out in a crowded market.
Patrica Waldron
Buyer & Customer Journey Planning

Balancing the Customer Journey

Key takeaways from the eTail West Conference.
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Patrica Waldron
CMO Advisory & Coaching

Making Movies and Markets

Core competencies CMOs should possess to ensure their brands become blockbusters in their marketplace.
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