CMO Advisory & Coaching

Wisdom Wednesday, Episode 72 | Marketing Executives and Sustainability

On today’s episode of Wisdom Wednesday, I discuss why we as marketing leaders need to support sustainability efforts and how we can take action. I offer the following three levels for marketing leaders to get involved in sustainability initiatives:

    1. Engaging in centralized sustainability efforts within the organization.
    2. Reducing the carbon footprint of our marketing activities.
    3. Communicating the organization’s sustainability efforts with external stakeholders.


 

It’s undeniable that climate change is negatively affecting the state of our world, and everyone, including marketers, have a role to play in rewriting this reality. 

Check back next Wednesday for more wisdom!

Mark Emond

CEO, Founder and Executive Chair

Mark Emond has a tremendous passion for developing advanced, yet pragmatic Revenue Marketing strategies that deliver early results and long-term growth for our clients.

You can share this article on:

Share it

Subscribe

We’ll send you one email a week with content you actually want to read, curated by the Demand Spring team.

Add our Insights to your Inbox

We’ll send you one email a week with content you actually want to read, curated by the Demand Spring team.

Related

You might also enjoy

Whitepaper

There’s a gap between having AI and mastering it. This whitepaper provides the bridge. Learn the value of strategic training to close [...]

Whitepaper

Sales Development Representatives (SDRs) have always been pivotal in driving revenue, but traditional methods have hit their limits. Volume-driven outreach [...]

Whitepaper

Curious about How Your Marketing Automation Is Changing with AI? Download this whitepaper to check out hands-on tips for boosting [...]

The Growth Marketing Leader AI Exchange

April 17, 2025

Name
This field is for validation purposes and should be left unchanged.

The AI MOPs & RevOps Exchange

April 18, 2025

Name
This field is for validation purposes and should be left unchanged.

The CMO Exchange Series Registration

April 10,2025

Name
This field is for validation purposes and should be left unchanged.