Carlos Hidalgo

CRO, Demand Spring

Carlos is passionate about helping leaders desing lives they love and building corporate cultures that retain, grow and help talent rise to their highest levels of potential.

Carlos Hidalgo is the Chief Strategy Officer of Demand Spring and an Executive Advisor and Life Design Coach that helps professionals and their teams get back to who they were created to be so they can live lives they love to live every day.

Carlos has 28 years’ experience working with B2B organizations of all sizes in delivering growth strategies, leading change management initiatives, developing human centered corporate cultures and coaching.

Carlos is widely recognized for his expertise in the B2B marketing space for his experience across numerous disciplines and for coaching executives in the areas of leadership and managing change.

Carlos is the author of Driving Demand, which is ranked as a top 5 marketing book of all time by Book Authority and also The UnAmerican Dream, which was released in 2019.  Additionally, Carlos is an international keynote speaker and TEDx speaker.

Carlos has won numerous awards and has named to some of the most prestigious leadership lists in the industry including the SLMA Sales Lead Management and the most Influential in B2B Marketing by Onalytica.

Areas of expertise

Organizational leadership
Corporate culture
Change management
Life design
Sales process
Demand generation

Executive Experience

Demand Spring
Chief Revenue Officer
Yourlifedesignjourney.com
Executive Coach & Advisor
VisumCx
Founder & CEO
ANNUITAS
Co-Founder & CEO
CaliberMind
Board Member
The Carson Leslie Foundation
Board Member
BMC Software
Sr. Director SMB Marketing

CMO Advisors

Through extensive executive experience at leading global companies, our CMO advisors have seen it all. They’re the coaches you want for the big game.

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