Marketing Leadership

Wisdom Wednesday, Episode 91 | 3 Keys in Planning for an Economic Downturn

For Wisdom Wednesday’s 91st episode, I’m inspired by a highly relevant topic, the economy. I have lived through three significant economic downturns in my career, and I have some tips on how to get through them successfully. In this video, I discuss the three things that CMOs and marketing executives should be doing now, in order to prepare for a potential economic downturn.


Although I’m hopeful that we will avoid a recession, it never hurts to plan and prepare for any situation.

See you next Wednesday for more Wisdom!

Mark Emond

Founder and Executive Chair

Mark Emond has a tremendous passion for developing advanced, yet pragmatic Revenue Marketing strategies that deliver early results and long-term growth for our clients.

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