Part 1: The Impact of Marketing Automation in B2B
Gone are the days of manual, time-consuming processes that restricted efficiency and obstructed growth. According to an Adobe Research Report, 98% of marketers believe that Marketing Automation is very important for success; this belief is grounded on the benefits of having automated processes that are more streamlined and easier to handle. Marketing Automation has the […]
Low-Lift Tactics To Accelerate Your Q4 Pipeline Today
As B2B revenue leaders, your role goes beyond attracting leads; it’s evolved to creating meaningful connections, accelerating pipeline, and designing pathways into new markets. In this post, I delve into three efficient tactics to engage and convert prospects, supercharge your pipeline and leverage prospect job changes. 1. Rekindle engagement with inactive prospects in your […]
