Three simple ways to improve email marketing performance
Ah yes, the Torpedo 20. State of the art typing from Germany, circa 1952. But how does it rate as email marketing performance machine? Not well. So what does the Torpedo 20 have to do with email marketing? When it comes to email marketing, there are two questions I hear most often: How well are […]
A New Lens for Creating More Effective Campaign Plans.
We all have that moment. That moment when we come to see something differently. That moment when it just clicks, and we find ourselves saying, “a-ha.” For me it’s happened so many times, I could fill a library. The more I learn the more I change how I operate. The more perspectives I hear, the […]
