Jefferson is a marketing communications executive with more than 18 years experience and is one of Canadian’s earliest outliers in the IDEA (inclusion diversity equity accessibility) arena.
Designs and delivers human-centered experiences that create business impact and propel growth.
Develops marketing strategies with actionable plans and programs to build brand, engage audiences, and generate demand.
Drives growth, scales organizations, and builds global brands.
Helps business leaders indentify new ways to drive revenue and growth by removing friction from the customer experience.