As Demand Spring’s VP of Strategy Consulting, Matt brings a breadth of experience from his past marketing roles, most recently he was Forrester VP of Marketing, and prior to that, he held executive roles at Staples, and Schneider Electric, where he led revenue marketing transformation programs.
Matt is a big believer that mass marketing transformation programs are dead. He has a passion for building pragmatic marketing programs that allow for agile change by combining outstanding strategy, digital expertise, and excellent people skills. Matt holds a Graduate Certificate of Management, People Technology & Organizations from Harvard University. Originally from the UK and now based in Boston, he enjoys a good IPA and his beloved Arsenal football team.